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1st annual California Roots Music & Arts Festival. The festival will be presented by California Roots Clothing. CA Roots Clothing was rooted in Santa Cruz, California. We are here to UNITE The state. No matter were you are from Nor-cal,Cen-cal,So-cal, or even out of the state. We come together as one to Unite, not divide. CA Roots has decided to take our love for music & art to a new level. Join us as we take that next step in life. We are taking a handfull of California's finest In all avenues. Stay Rooted.

About the festival-
The California Roots Music & Arts Festival is a benefit for the youth. We’re proud to be Making a donation to the Boys and Girls Clubs of Americas’ Music Makers program & local food shelters. The festival will be a rock/reggae new roots festival, Memorial Day weekend, May 29, 2010, at the Monterey County Fairgrounds. Gates will open at 10am with the first show set at 11:00am. Music is to stop outdoors at 10pm. Indoor stage will be done at 12am. There will be 3 stages and on the grounds, and we’re expecting vendors of all styles to participate.
The festival grounds can hold 10,000 people in a day. We would expect to have an attendance of 5,000-10,000 in attendance for the first year. This will be an all age event. The age demographic will range from 15-35. The ticket sales will range from $20.00-$30.00 for the day.
The California Roots Music & Arts Festival is being put on for the underground scene to be more noticed, for the youth and keeping music & art alive. Music & art are outlets and even medicine for a lot of people, and without music and arts troubled youth, teens, and adults would be more troubled. California Roots wants to work towards making it easier for the unfortunate youth. These arts might not be the only outlet, but it’s a great way to express feelings for people to enjoy.

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